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Braun Atelier TV and latest iMac 24 博朗專業(yè)級電視 & 08新款iMac
Braun T1000 radio and PowerMac G5/Mac Pro 博朗T1000型收音機(jī) & Mac Pro(PowerPC G5)
Detail of the radio perforated aluminum surface 以上兩者外表的排孔鋁合金材質(zhì)
Braun T3 pocket radio and Apple iPod 博朗T3口袋收音機(jī) & iPod 1st Generation
Braun L60 sound system and Apple iPod Hi-Fi 博朗L60音響系統(tǒng) & iPod Hi-Fi
Braun LE1 speaker and Apple iMac 博朗LE1音箱 & iMac
Some people will probably call these examples a “rip-off” but, in a world where industrial design and art are constantly being recycled into new work, I just see Apple’s products as a great evolution to classic concepts. Now, as I look at Rams’ work I can’t help but to wonder: which of these old Braun designs will Apple revive next? Is there a MacBook Air—the rumored ultra-slim wire-free portable that seems to be the favorite bet for tomorrow’s keynote—in there? Dieter Rams Gallery Hopefully, we’ll discover at least some answers tomorrow. See you at Macworld! 有人可能會把這些例子叫做“蘋果抄襲”，但在現(xiàn)實中工業(yè)設(shè)計乃至藝術(shù)本身本來就是不斷繼承變化，加工循環(huán)的。從這個角度看，Apple的產(chǎn)品是在經(jīng)典基礎(chǔ)上不錯的演變。不管是Ive或是Dieter Rams，他們所提倡的所謂“簡單”的造型形態(tài)不是指設(shè)計風(fēng)格，因為造型形態(tài)只是物理表象，達(dá)到簡化造型有多重手段。從斯堪的維亞的設(shè)計中可以看到，通過近乎完美的人機(jī)效用設(shè)計、通過對材料特質(zhì)的利用，造型形態(tài)的簡化被作了最好的闡釋。約瑟夫艾爾伯斯教導(dǎo)學(xué)生通過對“材料的經(jīng)濟(jì)使用”來作設(shè)計，形成簡單而在“視覺上和構(gòu)造上的不同層次”，這種對材料與造型關(guān)系的研究，是不“粉飾”設(shè)計、求簡約精致的精要。丹麥工業(yè)設(shè)計師Jacob Jensen相信“設(shè)計是一種語言，它能夠被任何人理解”。
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